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View Full Version : Lane Automotive to Host Special Open House and Luncheon This Friday



LOLMDS PR
05-08-2012, 11:52 AM
WAYCROSS, GA (May 9, 2012) – Lane Automotive is hosting an open house at their facility this Friday May 11th , from 9am till 4pm, in conjunction with the Lucas Oil Late Model Dirt Series event at Hartford Motor Speedway. Race fans and racers alike are welcomed to visit their spacious facility during this special open house event. Lane Automotive will also provide lunch from noon until 2pm, at their facility, for any racers that will be competing in Friday night’s events at Hartford Motor Speedway.

Founded in 1964 as a part-time venture in George Lane’s garage, Lane Automotive has become a speed equipment industry phenomenon and is known the world over as a premier supplier of performance parts and accessories for racers, hot rodders, truck and off-road enthusiasts. Divisions of Lane Automotive include: Motor State Distributing, Allstar Performance, Lane Collectables, and the Lane Automotive Showroom. Today, the company serves customers around the world from their 153,000 square foot warehouse/office complex located in Watervliet, Michigan, at the intersection of Interstate 94 and Michigan 140.

Lane Automotive will celebrate 48 years of business by sponsoring the “The Lane Automotive 48 - Presented by Allstar Performance” at the ½ mile Hartford Motor Speedway this Friday night. The 48-lap feature event will pay $10,000 to the winner. John Berglund and everyone at Lane Automotive have been great supporters of this race track over the years and wanted to do something extra for the fans and racers that are planning on attending Friday’s event. Both fans and racers are invited to the open house at 8300 Lane Drive in Watervliet, MI located close to Hartford Motor Speedway. For more information about the open house contact John Berglund at (269) 463-4113 or visit their official website at www.laneautomotive.com.

For the latest breaking news on the Lucas Oil Late Model Dirt Series, visit the series’ website at www.lucasdirt.com. Follow us as well at http://www.facebook.com/lucasdirt and http://twitter.com/#!/lucasdirt.

About Lucas Oil Late Model Dirt Series: Founded in 2005, the Lucas Oil Late Model Dirt Series is the nations' premier dirt late model sanctioning organization. It currently sanctions 46 events in 19 states in 2012 and receives national exposure through taped-delayed series events that are shown on CBS, CBS Sports, SPEED, NBC Sports and MAVTV.

About Lucas Oil Products: Founded in 1989 by Forrest and Charlotte Lucas, Lucas Oil Products, Inc. has established itself as one of the fastest-growing lubrication product lines in the consumer automotive aftermarket, featuring a line of engine oils, greases, gear lubes, problem-solving additives, and car-care products. Through innovative product research and development, along with aggressive marketing programs, Lucas Oil has established itself as a worldwide leader in the lubrication industry. Motorsports has always been part of the Lucas Oil culture and the cornerstone of the company's marketing strategy. Such passion for motorsports has inspired Lucas Oil to sponsor many race teams, events and series at all levels, including, NHRA, IRL, ASCS, NASCAR, IHRA and many more. Lucas Oil has also taken ownership and operational control of a number of high profile racing properties, such as: Lucas Oil Off Road Racing Series, Lucas Oil Drag Boat Series, Lucas Oil Pro Pulling League, Lucas Oil Late Model Dirt Series, Lucas Oil Modified Series, Lucas Oil Speedway in Wheatland, MO. and the Lucas Oil I-10 Speedway in Blythe, CA.

In 2007 Lucas Oil founded its own production house, Lucas Oil Production Studios, dedicated to producing high action motorsports television. Currently Lucas Oil Production Studios produces over 300 hours of original programming for networks such as CBS, NBC Sports, SPEED, and MAVTV. More information on Lucas Oil Products, Inc. can be found by visiting www.LucasOil.com.