LOLMDS PR
05-09-2012, 02:30 PM
WAYCROSS, GA (May 9, 2012) - The Lucas Oil Late Model Dirt Series sanctioned event from Virginia Motor Speedway, held April 14th, will air on SPEED Channel this Sunday, May 13th at 6PM EST. The Optima Batteries Commonwealth 100 - presented by E3 Spark Plugs was filmed for broadcast in High Definition by Lucas Oil Studios, a division of Lucas Oil Products, Inc. This event will be the first of many events broadcasted on television in 2012 for the Lucas Oil Late Model Dirt Series.
Fans will want to tune in to watch this event that produced some of the year’s best racing action and drama on the 1/2 mile speed plant that paid $25,000 to the winner. In front of a fantastic spectator crowd, this mega event drew a stellar field of drivers from all over the country to compete at Bill Sawyer’s Virginia Motor Speedway. Numerous camera angles, driver interviews, in-car cameras and technical segments, along with the 100-lap feature event, will be included in the SPEED Channel broadcast, this Sunday May 13th. Virginia Motor Speedway has always produced some of the most exciting races and this year’s event in front of the TV cameras was no exception.
“We encourage as many fans as possible to watch the LOLMDS event on SPEED this Sunday. Lucas Oil Products and all of our Team Lucas partners have made it possible to bring dirt late model racing to TV in a big way in 2012. The quality of the shows taped in HD and the collective efforts of the Lucas Oil Studios have come together to make a great show for TV,” stated Ritchie Lewis, Series Director.
The Lucas Oil Late Model Dirt Series will have numerous events broadcasted on several networks in 2012, including: CBS, CBS Sports, NBC Sports, SPEED, and MAVTV. The entire 2012 Lucas Oil Late Model Dirt Series TV schedule can be found on the series website www.lucasdirt.com under the schedule link.
Up next for the Lucas Oil Late Model Dirt Series will be a pair of $10,000 to win showdowns this weekend. On Friday night, May 11th, the series will make its first appearance at Hartford Motor Speedway in Hartford, MI. Then, on Saturday, May 12th, the series returns to LaSalle Speedway in LaSalle, IL. Both events will feature Red Buck Cigars Time Trials, Heat Races, B-Mains, and 50-Lap main events. For more information on Hartford Motor Speedway or LaSalle Speedway, check out the tracks’ websites at www.hartfordmotorspeedway.net and www.lasallespeedway.com.
For the latest breaking news on the Lucas Oil Late Model Dirt Series, visit the series’ website at www.lucasdirt.com. Follow us as well at http://www.facebook.com/lucasdirt and http://twitter.com/#!/lucasdirt.
About Lucas Oil Late Model Dirt Series: Founded in 2005, the Lucas Oil Late Model Dirt Series is the nations' premier dirt late model sanctioning organization. It currently sanctions 46 events in 19 states in 2012 and receives national exposure through taped-delayed series events that are shown on CBS, CBS Sports, SPEED, NBC Sports and MAVTV.
About Lucas Oil Products: Founded in 1989 by Forrest and Charlotte Lucas, Lucas Oil Products, Inc. has established itself as one of the fastest-growing lubrication product lines in the consumer automotive aftermarket, featuring a line of engine oils, greases, gear lubes, problem-solving additives, and car-care products. Through innovative product research and development, along with aggressive marketing programs, Lucas Oil has established itself as a worldwide leader in the lubrication industry. Motorsports has always been part of the Lucas Oil culture and the cornerstone of the company's marketing strategy. Such passion for motorsports has inspired Lucas Oil to sponsor many race teams, events and series at all levels, including, NHRA, IRL, ASCS, NASCAR, IHRA and many more. Lucas Oil has also taken ownership and operational control of a number of high profile racing properties, such as: Lucas Oil Off Road Racing Series, Lucas Oil Drag Boat Series, Lucas Oil Pro Pulling League, Lucas Oil Late Model Dirt Series, Lucas Oil Modified Series, Lucas Oil Speedway in Wheatland, MO. and the Lucas Oil I-10 Speedway in Blythe, CA.
In 2007 Lucas Oil founded its own production house, Lucas Oil Production Studios, dedicated to producing high action motorsports television. Currently Lucas Oil Production Studios produces over 300 hours of original programming for networks such as CBS, NBC Sports, SPEED, and MAVTV. More information on Lucas Oil Products, Inc. can be found by visiting www.LucasOil.com.
Fans will want to tune in to watch this event that produced some of the year’s best racing action and drama on the 1/2 mile speed plant that paid $25,000 to the winner. In front of a fantastic spectator crowd, this mega event drew a stellar field of drivers from all over the country to compete at Bill Sawyer’s Virginia Motor Speedway. Numerous camera angles, driver interviews, in-car cameras and technical segments, along with the 100-lap feature event, will be included in the SPEED Channel broadcast, this Sunday May 13th. Virginia Motor Speedway has always produced some of the most exciting races and this year’s event in front of the TV cameras was no exception.
“We encourage as many fans as possible to watch the LOLMDS event on SPEED this Sunday. Lucas Oil Products and all of our Team Lucas partners have made it possible to bring dirt late model racing to TV in a big way in 2012. The quality of the shows taped in HD and the collective efforts of the Lucas Oil Studios have come together to make a great show for TV,” stated Ritchie Lewis, Series Director.
The Lucas Oil Late Model Dirt Series will have numerous events broadcasted on several networks in 2012, including: CBS, CBS Sports, NBC Sports, SPEED, and MAVTV. The entire 2012 Lucas Oil Late Model Dirt Series TV schedule can be found on the series website www.lucasdirt.com under the schedule link.
Up next for the Lucas Oil Late Model Dirt Series will be a pair of $10,000 to win showdowns this weekend. On Friday night, May 11th, the series will make its first appearance at Hartford Motor Speedway in Hartford, MI. Then, on Saturday, May 12th, the series returns to LaSalle Speedway in LaSalle, IL. Both events will feature Red Buck Cigars Time Trials, Heat Races, B-Mains, and 50-Lap main events. For more information on Hartford Motor Speedway or LaSalle Speedway, check out the tracks’ websites at www.hartfordmotorspeedway.net and www.lasallespeedway.com.
For the latest breaking news on the Lucas Oil Late Model Dirt Series, visit the series’ website at www.lucasdirt.com. Follow us as well at http://www.facebook.com/lucasdirt and http://twitter.com/#!/lucasdirt.
About Lucas Oil Late Model Dirt Series: Founded in 2005, the Lucas Oil Late Model Dirt Series is the nations' premier dirt late model sanctioning organization. It currently sanctions 46 events in 19 states in 2012 and receives national exposure through taped-delayed series events that are shown on CBS, CBS Sports, SPEED, NBC Sports and MAVTV.
About Lucas Oil Products: Founded in 1989 by Forrest and Charlotte Lucas, Lucas Oil Products, Inc. has established itself as one of the fastest-growing lubrication product lines in the consumer automotive aftermarket, featuring a line of engine oils, greases, gear lubes, problem-solving additives, and car-care products. Through innovative product research and development, along with aggressive marketing programs, Lucas Oil has established itself as a worldwide leader in the lubrication industry. Motorsports has always been part of the Lucas Oil culture and the cornerstone of the company's marketing strategy. Such passion for motorsports has inspired Lucas Oil to sponsor many race teams, events and series at all levels, including, NHRA, IRL, ASCS, NASCAR, IHRA and many more. Lucas Oil has also taken ownership and operational control of a number of high profile racing properties, such as: Lucas Oil Off Road Racing Series, Lucas Oil Drag Boat Series, Lucas Oil Pro Pulling League, Lucas Oil Late Model Dirt Series, Lucas Oil Modified Series, Lucas Oil Speedway in Wheatland, MO. and the Lucas Oil I-10 Speedway in Blythe, CA.
In 2007 Lucas Oil founded its own production house, Lucas Oil Production Studios, dedicated to producing high action motorsports television. Currently Lucas Oil Production Studios produces over 300 hours of original programming for networks such as CBS, NBC Sports, SPEED, and MAVTV. More information on Lucas Oil Products, Inc. can be found by visiting www.LucasOil.com.