New WoO Sponsor

[Highside Hustler25]

The question wasn't what sponsors Lucas brought into the sport. The question was what sponsors benefit from the TV coverage besides Lucas.

I'm well aware that Valvoline was on Steves cars before Lucas. In fact I wasn't even referring to Steve as he didn't have them on the car last year. I was referring to Shepperd.

correct me if I'm wrong but didn't BShep and Richards have the Valvoline sponsorship with WoO a couple years ago?

[Highside Hustler25]

Y'all do realize the sprint cars clinched this deal. LMs are just along for the ride. They are like the hornet support division on WoO sprint night at your favorite track.

Not according to the article DoD released.

[MasterSbilt_Racer]

Not according to the article DoD released.

It can be spun any way you want. I hate to admit it, but Sprint Cars are a much bigger deal. Always have been.

[Josh Bayko]

I didn't read anything about them increasing purses or point funds for either series. I suspect the WoO took a lot less money than they have been demanding for title sponsorship from the beginning.

Getting a new sponsor would have nothing to do with race purses. Sanctions don't pay the purses, the tracks do.

And last I checked, the WoO already had the best point funds in the sport, by a rather wide margin.

[W2Racing09]

One of the biggest measuring factors sponsors use to determine the immediate impact of their sponsorship dollars is the buzz on social media. They likely hope that the partnership with WoO translates into increased sales but that is not something we as fans will be able to show for a long time. Whether you are a fan of the Lucas Series or the WoO (Or are like me, and see no reason why we should have to pick either or as both are good for the sport) you should take some time to both support and thank Craftsman.

Some of the other posts on their facebook page have thousands of likes, but the post about the WoO has just 60 or so. If you have facebook please take the time to like, and share this post and even comment and thank them if you have the time. This isn't just them supporting the WoO, it is them making an investment in dirt racing that will benefit everyone including the drivers on the Lucas series.

https://www.facebook.com/craftsman/videos/10153189085011213/?pnref=story

Thanks,
Jeff.

[zyoung25]

correct me if I'm wrong but didn't BShep and Richards have the Valvoline sponsorship with WoO a couple years ago?

You're right. Richards picked up the big V when Francis went to Bowyer in 2013. That's when Shep was a co-house car and wore the most of the same sponsors as Josh. Valvoline was one of them, it was just spelled out on quarter.

[BadlandsBandit12]

Glad they are on board. I really like craftsmen tools, all I ever own for tools. My 29 inch snowblower is still working like a champ after 14 years and we just came off a huge snowstorm. They have nice toolboxes too and own 2 nice size ones.

[oldfart50]

Georgia Boot Peak Valvoline Crop Production Mark Martin Automotive Whether you agree with TV exposure adding to the sport or not. All the drivers that have run the series say TV exposure is one of the reasons why they choose to follow the series. Just because you don't have MavTV doesn't mean you can't see the TV races. I don't have that channel and I'm still able to watch most if not all the TV races. NBC sports, and CBS sports have those races on.

Georgia Boot- Basically a personal service deal for Boyer to max out what they pay him. Peak-Basically a personal service deal for Boyer to max out what they pay him. Valvoline- Has never been a very big sponsor, mainly product Crop Production- Real sponsor Mark Martin Automotive- Owned by Landers Dad using Mark as a face for dealerships

[huskerdirt]

Georgia Boot- Basically a personal service deal for Boyer to max out what they pay him. Peak-Basically a personal service deal for Boyer to max out what they pay him. Valvoline- Has never been a very big sponsor, mainly product Crop Production- Real sponsor Mark Martin Automotive- Owned by Landers Dad using Mark as a face for dealerships

Landers dad doesn't own the Mark Martin dealerships.

I guess Valvoline being all over Bshepps car last meant they wasn't a very big sponsor. Lol.

And why are Bowyer cars running Lucas series?? If you had an idea how much money Georgia Boot and Peal are putting into the Bowyer program. It extends well beyond a personal services agreement.

Stop twisting what the question that was asked. It asked what sponsors are getting additional exposure for the Tv deal besides Lucas products. All I did was name them.